About Melt Digital
We're the SEO agency that gets you further, faster. We specialise in high-growth strategies with real commercial impact for large ecommerce and travel websites.
Who We Are
Founded in 2014, Melt Digital emerged from a simple belief: SEO should be driven by data, powered by technology, and focused on real commercial outcomes. We're not your typical agency – we're engineers, data scientists, and SEO experts who love what we do.
Our mission is straightforward: we're good at what we do, we enjoy it, and we like a challenge. No BS, no fluff, just results. This honest approach has helped us build lasting partnerships with some of the UK's most ambitious brands.
We've evolved from a traditional SEO agency to a product-led company that happens to do SEO exceptionally well. Our proprietary tools, including The Keyword Universe, give our clients advantages that traditional agencies simply can't match.
What makes us different? We combine deep product catalogue understanding with advanced data processing capabilities. This means we can optimise at scale, identify opportunities others miss, and deliver measurable revenue growth, not just traffic increases.
Our Journey
Founded in London
Started with a vision to improve agency accountability and ROI
First Enterprise Client
Began working with major ecommerce brands
Adopted NLP & Automation
Early investment in natural language processing and automation to deliver strategic insights at scale
The Keyword Universe
Launched our flagship proprietary technology for enterprise SEO
Built custom ML models to optimise ecommerce products
Built custom tooling with Python, to help ecommerce clients maximise sales potential of products
Adopted GPT for custom tooling
Migrated existing tooling to GPT for quicker development
Automated routine SEO work and data engineering tasks
Specialising in ecommerce product data and large scale SEO delivery
Our Values
These principles guide everything we do, from client work to product development.
Honesty & Integrity
We tell it like it is. No false promises, no inflated metrics, just transparent communication and real results.
Intellectual Curiosity
We never stop learning. SEO evolves daily, and we stay ahead through constant research and experimentation.
Genuine Innovation
Not performative tech for tech's sake, but real innovation that delivers measurable business value.
Results Over Busy Work
We focus on high-impact activities that move the needle, not tasks that just look good in reports.
Meet the Team
A diverse team of SEO experts, data engineers, and strategists working together to deliver exceptional results for our clients.
Bart founded Melt Digital in 2014 with a vision to combine data science with SEO expertise. With over 15 years in digital marketing, he leads our strategic direction and ensures we stay at the forefront of SEO innovation. His passion for data-driven results and custom engineering solutions has shaped Melt into the agency it is today.
Charlie brings deep technical expertise to every project, specialising in large-scale site migrations, technical audits, and performance optimisation. With a background in web development and a passion for solving complex technical challenges, he ensures our clients' sites are built for both search engines and users.
Scott leads our strategic SEO initiatives, combining years of experience with cutting-edge tactics to drive organic growth. His expertise in content strategy, keyword research, and competitive analysis has helped numerous brands achieve market-leading positions in their sectors.
Sarah ensures our clients receive exceptional service from day one. With a background in account management and digital strategy, she bridges the gap between technical SEO and business objectives, helping clients understand and maximise their organic potential.
Nindy Purba
Managing Editor
Nindy has over 15 years working with words, and brings a journalistic, editorial and creative sensibility to the world of content. A skilled writer with serious editing chops, he manages our team of writers and ensures rigorous QA and project management.
Lucy Cripps
Senior Editor
Lucy specialises in creating compelling content that ranks and converts. With expertise across various industries, she ensures our content strategies align perfectly with search intent and business goals, delivering measurable results for our clients.
We're always looking for talented individuals to join our team.
Contact usPartnerships & Expertise
Recognised expertise and strategic partnerships that enhance our capabilities.
Shopify Partner
Official partner for Shopify SEO optimisation and growth strategies
London Based
Proudly serving global clients from our London headquarters
Industry Leaders
Recognised for innovation in enterprise SEO and AI adoption
Want to Work With Us?
Let's discuss how we can help transform your organic search performance.
Get in touch